How Corporate Speak Obscures Realities in Business
Even the most compelling email content is worthless if it’s never opened. Mastering the art of the subject line is crucial for ensuring your messages don’t end up in the dreaded Trash folder before they are read.
When deciding whether to open emails, readers look first at the sender. We all have people whose emails we will open no matter what is in their subject line. But the subject line determines whether the vast majority of emails will be opened or ignored. To get decision-makers, clients, and colleagues to actually read your messages, here are five tips for writing gripping subject lines.
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